Let’s be honest

The fashion industry has a lot to answer for when it comes to taking care of people and
our planet. And the word sustainability has become used so widely that it has almost lost
all meaning.

The greenest thing you can do? Not buy any clothes.

But as we’re in the business of making clothes, we want to ensure they have a life beyond
your wardrobe (and never, ever end up in landfill). Mend them. Share them. Put them
through their paces. Feel fantastic and then let someone else feel fantastic, too.

Make memories. Make informed choices. Make life as good as it can be. We’ll just make it
all a bit brighter, and try to do it all a bit better.

READ OUR SUSTAINABILITY MISSION

  • No rubbish clothes

    DISCOVER OUR QUALITY PROMISE

  • Choosing the right materials

    WE'RE REDUCING OUR FOOTPRINT

  • Reducing our impact on the planet

    READ OUR SUSTAINABILITY MISSION

  • Who makes our clothes?

    We want our work all over the world to be ethically sound. So here's a transparent look at our global supply chain.

    FIND OUT ABOUT OUR FACTORIES

  • Charities we support

    We're proud to support some brilliant charities who are working hard to make the world a bit brighter.

    SEE MORE ABOUT DOING GOOD